
Thursday, June 23, 2011
Jason Derulo - Marketing Wiz

We are now playing his latest song "Don't Wanna Go Home" and I realized when listening to it why Jason Derulo is a genius. He alerts you to who is singing the song on every track he puts out. Each one somewhere near the beginning has this line, "It's Jason Derulo."
This is a good idea to get your name out there. I think he should reiterate the point at the end though in case people really enjoyed the track. Something like, "Again, that's Jason Derulo."
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